{"id":735,"date":"2025-11-25T01:31:03","date_gmt":"2025-11-25T01:31:03","guid":{"rendered":"https:\/\/imreszerdahelyi.de\/company\/sme\/"},"modified":"2026-03-23T06:00:11","modified_gmt":"2026-03-23T06:00:11","slug":"sme","status":"publish","type":"page","link":"https:\/\/imreszerdahelyi.de\/en\/company\/sme\/","title":{"rendered":"SME"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Header&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_stops=&#8221;rgba(0,0,0,0.4) 0%|rgba(0,0,0,0.4) 100%&#8221; background_color_gradient_overlays_image=&#8221;on&#8221; background_image=&#8221;https:\/\/imreszerdahelyi.de\/wp-content\/uploads\/2026\/01\/kmu-header-img.webp&#8221; parallax=&#8221;on&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;10vw||0px||false|false&#8221; bottom_divider_style=&#8221;curve2&#8243; bottom_divider_color=&#8221;#FFFFFF&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;3_5,2_5&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0vw||8vw||false|false&#8221; custom_padding_tablet=&#8221;15vw||0vw||false|false&#8221; custom_padding_phone=&#8221;20vw||0vw||false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; text_font=&#8221;|600|||||||&#8221; header_font=&#8221;|600||on|||||&#8221; header_text_align=&#8221;left&#8221; header_text_color=&#8221;#FFFFFF&#8221; header_font_size=&#8221;55px&#8221; header_line_height=&#8221;65px&#8221; custom_margin=&#8221;||10px||false|false&#8221; header_font_size_tablet=&#8221;30px&#8221; header_font_size_phone=&#8221;24px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_line_height_tablet=&#8221;40px&#8221; header_line_height_phone=&#8221;32px&#8221; header_line_height_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1>Strategic Marketing for SMEs: Build Your Brand. Keep Your Customers. <\/h1>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_5&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;17vw||3vw||false|false&#8221; custom_padding_tablet=&#8221;15vw||0vw||false|false&#8221; custom_padding_phone=&#8221;5vw||0vw||false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Services&#8221; module_id=&#8221;intro&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||8vw||false|false&#8221; collapsed=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||10px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; header_2_font=&#8221;|600||on|||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_text_color=&#8221;#ef7d00&#8243; header_2_font_size=&#8221;46px&#8221; header_2_line_height=&#8221;1.2em&#8221; text_orientation=&#8221;center&#8221; custom_margin=&#8221;||20px||false|false&#8221; header_2_font_size_tablet=&#8221;32px&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><span class=\"blue\">You Are the Backbone.<\/span> Let\u2019s Make You Visible.<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||1px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.22.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.8em&#8221; header_3_font=&#8221;|600|||||||&#8221; header_3_text_color=&#8221;#FFFFFF&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; custom_padding=&#8221;||||true|true&#8221; custom_padding_tablet=&#8221;30px|30px|30px|30px|true|true&#8221; custom_padding_phone=&#8221;20px|20px|20px|20px|true|true&#8221; custom_padding_last_edited=&#8221;off|desktop&#8221; text_font_size_tablet=&#8221;15px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;off|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>SMEs are the hidden champions of the economy. You stand out through quality, you innovate constantly, and you think in generations, not just quarters. But in a noisy international market, being &#8220;good&#8221; isn&#8217;t enough anymore. You have to be seen.<\/p>\n<p>Whether you need to reposition a brand, digitize your processes, or fight for skilled talent, the pressure is on. The solution isn&#8217;t just &#8220;more marketing&#8221;\u2014it&#8217;s integrated marketing communication. I help you connect the dots between traditional values and digital reach to ensure your business withstands competitive pressure and grows internationally.<\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;\/en\/contact\/&#8221; button_text=&#8221;Enhance Your Market Power&#8221; button_alignment=&#8221;left&#8221; module_class=&#8221;btn-abs&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;14px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#ef7d00&#8243; button_border_width=&#8221;0px&#8221; button_border_radius=&#8221;100px&#8221; button_letter_spacing=&#8221;0.16em&#8221; button_font=&#8221;|600|||||||&#8221; button_use_icon=&#8221;off&#8221; position_origin_a=&#8221;bottom_center&#8221; vertical_offset=&#8221;40px&#8221; custom_padding=&#8221;11px|40px|11px|40px|true|true&#8221; custom_css_main_element=&#8221;white-space: nowrap;&#8221; global_colors_info=&#8221;{}&#8221; transform_styles__hover_enabled=&#8221;off|hover&#8221; transform_scale__hover_enabled=&#8221;off|hover&#8221; transform_translate__hover_enabled=&#8221;off|hover&#8221; transform_rotate__hover_enabled=&#8221;off|hover&#8221; transform_skew__hover_enabled=&#8221;off|hover&#8221; transform_origin__hover_enabled=&#8221;off|hover&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_tablet=&#8221;white-space: nowrap;&#8221; custom_css_main_element_phone=&#8221;white-space: nowrap;&#8221; filter_contrast__hover_enabled=&#8221;on|hover&#8221; filter_contrast__hover=&#8221;130%&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.22.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/imreszerdahelyi.de\/wp-content\/uploads\/2026\/01\/communication.webp&#8221; title_text=&#8221;communication&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#f5f5f5&#8243; bottom_divider_style=&#8221;curve2&#8243; bottom_divider_color=&#8221;#142f52&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row make_equal=&#8221;on&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; z_index=&#8221;1&#8243; custom_padding=&#8221;0px||0px||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; custom_padding=&#8221;40px|40px|40px|40px|true|true&#8221; custom_padding_tablet=&#8221;30px|30px|30px|30px|true|true&#8221; custom_padding_phone=&#8221;20px|20px|20px|20px|true|true&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; text_text_color=&#8221;#142f52&#8243; text_font_size=&#8221;24px&#8221; text_line_height=&#8221;32px&#8221; header_2_font=&#8221;|600|on||||||&#8221; header_2_text_color=&#8221;#142f52&#8243; header_2_font_size=&#8221;36px&#8221; header_2_line_height=&#8221;40px&#8221; header_3_font=&#8221;Inter|600|||||||&#8221; header_3_font_size=&#8221;32px&#8221; header_3_line_height=&#8221;1.3em&#8221; text_orientation=&#8221;center&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;||10px||false|false&#8221; text_font_size_tablet=&#8221;22px&#8221; text_font_size_phone=&#8221;20px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;32px&#8221; header_2_font_size_phone=&#8221;26px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_2_line_height_tablet=&#8221;40px&#8221; header_2_line_height_phone=&#8221;32px&#8221; header_2_line_height_last_edited=&#8221;on|phone&#8221; header_3_font_size_tablet=&#8221;20px&#8221; header_3_font_size_phone=&#8221;16px&#8221; header_3_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>&#8220;I don\u2019t just advise; I roll up my sleeves. I help SMEs sharpen their brand profile to ensure they stay relevant. With clear management and precise communication, we turn your hidden strengths into visible market power.&#8221;<\/h2>\n<p>Imre Szerdahelyi[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Services&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#142f52&#8243; custom_padding=&#8221;||||false|false&#8221; collapsed=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; animation_style=&#8221;fade&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.22.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; header_2_font=&#8221;|600||on|||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_text_color=&#8221;#FFFFFF&#8221; header_2_font_size=&#8221;46px&#8221; header_2_line_height=&#8221;1.2em&#8221; text_orientation=&#8221;center&#8221; custom_margin=&#8221;||20px||false|false&#8221; header_2_font_size_tablet=&#8221;32px&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Strategy &#038; Communication: Consulting That Fits Your Size<\/h2>\n<p>[\/et_pb_text][et_pb_text ul_item_indent=&#8221;30px&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#FFFFFF&#8221; text_font_size=&#8221;18px&#8221; ul_line_height=&#8221;32px&#8221; global_colors_info=&#8221;{}&#8221;]You don&#8217;t need the bureaucracy of a massive corporation; you need the agility of a partner who understands you. My approach combines <strong>Strategy Consulting SME<\/strong>, communications, and marketing into one seamless package.<\/p>\n<p>I develop concepts with vision and impact.<\/p>\n<p><strong>My Services for SMEs:<\/strong><\/p>\n<ul>\n<li><b><span><\/span><\/b><strong>Analysis: <\/strong>We look at the market, the competition, and your customer needs.<\/li>\n<li><b><span><\/span><\/b><strong>Brand Strategy: <\/strong>Brand strengthening or repositioning a brand to stay competitive.<\/li>\n<li><b><span><\/span><\/b><strong>Growth: <\/strong>Strategies for product launches, customer acquisition, and customer retention.<\/li>\n<li><b><span><\/span><\/b><strong>Digital Push: <\/strong>Content marketing, LinkedIn marketing, and Online Marketing SME.<\/li>\n<li><b><span><\/span><\/b><strong>Crisis &amp; Change: <\/strong>Marketing concepts for internationalization, sustainability, or tough transitions.<\/li>\n<li><b><span><\/span><\/b><strong>PR: <\/strong>Getting you into the daily, business, and trade media.<\/li>\n<\/ul>\n<p>I bring over 20 years of B2B experience to the table. For twelve years, I managed brand management, marketing, communication and investor relations for international market leaders. I know how to scale what you have built.[\/et_pb_text][et_pb_button button_url=&#8221;\/en\/contact\/&#8221; button_text=&#8221;Request Consulting&#8221; button_alignment=&#8221;left&#8221; module_class=&#8221;btn-abs&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;14px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#ef7d00&#8243; button_border_width=&#8221;0px&#8221; button_border_radius=&#8221;100px&#8221; button_letter_spacing=&#8221;0.16em&#8221; button_font=&#8221;|600|||||||&#8221; button_use_icon=&#8221;off&#8221; position_origin_a=&#8221;bottom_center&#8221; vertical_offset=&#8221;40px&#8221; custom_padding=&#8221;11px|40px|11px|40px|true|true&#8221; custom_css_main_element=&#8221;white-space: nowrap;&#8221; global_colors_info=&#8221;{}&#8221; transform_styles__hover_enabled=&#8221;off|hover&#8221; transform_scale__hover_enabled=&#8221;off|hover&#8221; transform_translate__hover_enabled=&#8221;off|hover&#8221; transform_rotate__hover_enabled=&#8221;off|hover&#8221; transform_skew__hover_enabled=&#8221;off|hover&#8221; transform_origin__hover_enabled=&#8221;off|hover&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_tablet=&#8221;white-space: nowrap;&#8221; custom_css_main_element_phone=&#8221;white-space: nowrap;&#8221; filter_contrast__hover_enabled=&#8221;on|hover&#8221; filter_contrast__hover=&#8221;130%&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;4vw||6vw||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; animation_style=&#8221;fade&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.22.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; header_2_font=&#8221;|600||on|||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_text_color=&#8221;#ef7d00&#8243; header_2_font_size=&#8221;46px&#8221; header_2_line_height=&#8221;1.2em&#8221; text_orientation=&#8221;center&#8221; custom_margin=&#8221;||20px||false|false&#8221; header_2_font_size_tablet=&#8221;32px&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><span class=\"blue\">Repositioning: <\/span>Fresh Impulse for Your Brand<\/h2>\n<p>[\/et_pb_text][et_pb_text ul_item_indent=&#8221;30px&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;32px&#8221; ul_line_height=&#8221;32px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Every successful brand rests on a stable foundation, but it must remain adaptable. If your brand feels dusty, it\u2019s time to polish it.<\/p>\n<p>Together, we analyze how you are perceived versus how you <em><i>want<\/i><\/em>\u00a0to be perceived. Whether it&#8217;s a full repositioning of a brand, a refresh, or Brand strengthening, we make your values visible.<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; header_2_font=&#8221;|600||on|||||&#8221; header_2_text_color=&#8221;#FFFFFF&#8221; header_2_font_size=&#8221;46px&#8221; header_2_line_height=&#8221;1.2em&#8221; header_3_font=&#8221;|600||on|||||&#8221; header_3_text_align=&#8221;left&#8221; header_3_text_color=&#8221;#142f52&#8243; header_3_font_size=&#8221;30px&#8221; header_3_line_height=&#8221;32px&#8221; text_orientation=&#8221;center&#8221; custom_margin=&#8221;||16px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; header_2_font_size_tablet=&#8221;32px&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221; header_3_font_size_tablet=&#8221;24px&#8221; header_3_font_size_phone=&#8221;24px&#8221; header_3_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>The War for Talent: Employer Branding SME<\/h3>\n<p>[\/et_pb_text][et_pb_text ul_item_indent=&#8221;30px&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;32px&#8221; ul_line_height=&#8221;32px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>You can&#8217;t grow without good people. Employer Branding SME is essential for retaining skilled workers and attracting new talent. A credible employer brand shows what you stand for and the culture you embody. We make sure applicants see you as the attractive employer you are, solving your skilled labor shortage through communication.<\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;\/en\/contact\/&#8221; button_text=&#8221;Analyze My Brand&#8221; button_alignment=&#8221;left&#8221; module_class=&#8221;btn-abs&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;14px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#ef7d00&#8243; button_border_width=&#8221;0px&#8221; button_border_radius=&#8221;100px&#8221; button_letter_spacing=&#8221;0.16em&#8221; button_font=&#8221;|600|||||||&#8221; button_use_icon=&#8221;off&#8221; position_origin_a=&#8221;bottom_center&#8221; vertical_offset=&#8221;40px&#8221; custom_padding=&#8221;11px|40px|11px|40px|true|true&#8221; custom_css_main_element=&#8221;white-space: nowrap;&#8221; global_colors_info=&#8221;{}&#8221; transform_styles__hover_enabled=&#8221;off|hover&#8221; transform_scale__hover_enabled=&#8221;off|hover&#8221; transform_translate__hover_enabled=&#8221;off|hover&#8221; transform_rotate__hover_enabled=&#8221;off|hover&#8221; transform_skew__hover_enabled=&#8221;off|hover&#8221; transform_origin__hover_enabled=&#8221;off|hover&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_tablet=&#8221;white-space: nowrap;&#8221; custom_css_main_element_phone=&#8221;white-space: nowrap;&#8221; filter_contrast__hover_enabled=&#8221;on|hover&#8221; filter_contrast__hover=&#8221;130%&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;rgba(200,205,208,0.21)&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||30px||false|false&#8221; animation_style=&#8221;fade&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.22.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; header_2_font=&#8221;|600||on|||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_text_color=&#8221;#ef7d00&#8243; header_2_font_size=&#8221;46px&#8221; header_2_line_height=&#8221;1.2em&#8221; text_orientation=&#8221;center&#8221; header_2_font_size_tablet=&#8221;32px&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><span class=\"blue\">Get Customers. Keep Customers.<\/span><\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.8em&#8221; header_3_font=&#8221;|600|||||||&#8221; header_3_text_color=&#8221;#FFFFFF&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;||||true|true&#8221; custom_padding_tablet=&#8221;30px|30px|30px|30px|true|true&#8221; custom_padding_phone=&#8221;20px|20px|20px|20px|true|true&#8221; custom_padding_last_edited=&#8221;off|desktop&#8221; text_font_size_tablet=&#8221;15px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;off|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Sustainable success happens when Customer acquisition and Customer retention go hand in hand. You can&#8217;t have one without the other. I help you use Online Marketing SME and content strategies to increase your reach and credibility.<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; header_2_font=&#8221;|600||on|||||&#8221; header_2_text_color=&#8221;#FFFFFF&#8221; header_2_font_size=&#8221;46px&#8221; header_2_line_height=&#8221;1.2em&#8221; header_3_font=&#8221;|600||on|||||&#8221; header_3_text_align=&#8221;left&#8221; header_3_text_color=&#8221;#142f52&#8243; header_3_font_size=&#8221;30px&#8221; header_3_line_height=&#8221;32px&#8221; text_orientation=&#8221;center&#8221; custom_margin=&#8221;||16px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; header_2_font_size_tablet=&#8221;32px&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221; header_3_font_size_tablet=&#8221;24px&#8221; header_3_font_size_phone=&#8221;24px&#8221; header_3_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Digitalization is Not Optional<\/h3>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.8em&#8221; header_3_font=&#8221;|600|||||||&#8221; header_3_text_color=&#8221;#FFFFFF&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;||||true|true&#8221; custom_padding_tablet=&#8221;30px|30px|30px|30px|true|true&#8221; custom_padding_phone=&#8221;20px|20px|20px|20px|true|true&#8221; custom_padding_last_edited=&#8221;off|desktop&#8221; text_font_size_tablet=&#8221;15px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;off|desktop&#8221; global_colors_info=&#8221;{}&#8221;]For SMEs, Digitalization SME isn&#8217;t just about software; it&#8217;s about survival. It means creating a consistent online market presence and using digital channels effectively.<\/p>\n<p><strong>The Digital Growth Plan:<\/strong>[\/et_pb_text][et_pb_toggle title=&#8221;Online Marketing SME&#8221; open_toggle_text_color=&#8221;#000000&#8243; open_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; closed_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; toggle_icon=&#8221;&#x33;||divi||400&#8243; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;25px&#8221; open_toggle_icon=&#8221;&#x32;||divi||400&#8243; open_use_icon_font_size=&#8221;on&#8221; open_icon_font_size=&#8221;25px&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_text_color=&#8221;#000000&#8243; title_level=&#8221;h3&#8243; title_font=&#8221;|||on|||||&#8221; title_line_height=&#8221;30px&#8221; body_font=&#8221;|300|||||||&#8221; body_text_color=&#8221;#000000&#8243; body_font_size=&#8221;16px&#8221; custom_margin=&#8221;||16px||false|false&#8221; custom_padding=&#8221;|||0px|false|false&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; title_font_size_tablet=&#8221;20px&#8221; title_font_size_phone=&#8221;20px&#8221; title_font_size_last_edited=&#8221;on|tablet&#8221; border_width_all=&#8221;0px&#8221; border_width_bottom=&#8221;1px&#8221; border_color_bottom=&#8221;rgba(0,0,0,0.24)&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>We develop a clear digital strategy tailored to your business goals\u2014no wasted budget.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8221;Social Media&#8221; open_toggle_text_color=&#8221;#000000&#8243; open_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; closed_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; toggle_icon=&#8221;&#x33;||divi||400&#8243; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;25px&#8221; open_toggle_icon=&#8221;&#x32;||divi||400&#8243; open_use_icon_font_size=&#8221;on&#8221; open_icon_font_size=&#8221;25px&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_text_color=&#8221;#000000&#8243; title_level=&#8221;h3&#8243; title_font=&#8221;|||on|||||&#8221; title_line_height=&#8221;30px&#8221; body_font=&#8221;|300|||||||&#8221; body_text_color=&#8221;#000000&#8243; body_font_size=&#8221;16px&#8221; custom_margin=&#8221;||16px||false|false&#8221; custom_padding=&#8221;|||0px|false|false&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; title_font_size_tablet=&#8221;20px&#8221; title_font_size_phone=&#8221;20px&#8221; title_font_size_last_edited=&#8221;on|tablet&#8221; border_width_all=&#8221;0px&#8221; border_width_bottom=&#8221;1px&#8221; border_color_bottom=&#8221;rgba(0,0,0,0.24)&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>We build your presence, especially on LinkedIn, to increase brand awareness.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8221;Content Marketing&#8221; open_toggle_text_color=&#8221;#000000&#8243; open_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; closed_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; toggle_icon=&#8221;&#x33;||divi||400&#8243; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;25px&#8221; open_toggle_icon=&#8221;&#x32;||divi||400&#8243; open_use_icon_font_size=&#8221;on&#8221; open_icon_font_size=&#8221;25px&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_text_color=&#8221;#000000&#8243; title_level=&#8221;h3&#8243; title_font=&#8221;|||on|||||&#8221; title_line_height=&#8221;30px&#8221; body_font=&#8221;|300|||||||&#8221; body_text_color=&#8221;#000000&#8243; body_font_size=&#8221;16px&#8221; custom_margin=&#8221;||16px||false|false&#8221; custom_padding=&#8221;|||0px|false|false&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; title_font_size_tablet=&#8221;20px&#8221; title_font_size_phone=&#8221;20px&#8221; title_font_size_last_edited=&#8221;on|tablet&#8221; border_width_all=&#8221;0px&#8221; border_width_bottom=&#8221;1px&#8221; border_color_bottom=&#8221;rgba(0,0,0,0.24)&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span><\/span>We create relevant content that highlights your deep expertise.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8221;Digitalization SME&#8221; open_toggle_text_color=&#8221;#000000&#8243; open_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; closed_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; toggle_icon=&#8221;&#x33;||divi||400&#8243; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;25px&#8221; open_toggle_icon=&#8221;&#x32;||divi||400&#8243; open_use_icon_font_size=&#8221;on&#8221; open_icon_font_size=&#8221;25px&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_text_color=&#8221;#000000&#8243; title_level=&#8221;h3&#8243; title_font=&#8221;|||on|||||&#8221; title_line_height=&#8221;30px&#8221; body_font=&#8221;|300|||||||&#8221; body_text_color=&#8221;#000000&#8243; body_font_size=&#8221;16px&#8221; custom_margin=&#8221;||16px||false|false&#8221; custom_padding=&#8221;|||0px|false|false&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; title_font_size_tablet=&#8221;20px&#8221; title_font_size_phone=&#8221;20px&#8221; title_font_size_last_edited=&#8221;on|tablet&#8221; border_width_all=&#8221;0px&#8221; border_width_bottom=&#8221;1px&#8221; border_color_bottom=&#8221;rgba(0,0,0,0.24)&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>We optimize processes to make your marketing measurable.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8221;Control&#8221; open_toggle_text_color=&#8221;#000000&#8243; open_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; closed_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; toggle_icon=&#8221;&#x33;||divi||400&#8243; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;25px&#8221; open_toggle_icon=&#8221;&#x32;||divi||400&#8243; open_use_icon_font_size=&#8221;on&#8221; open_icon_font_size=&#8221;25px&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_text_color=&#8221;#000000&#8243; title_level=&#8221;h3&#8243; title_font=&#8221;|||on|||||&#8221; title_line_height=&#8221;30px&#8221; body_font=&#8221;|300|||||||&#8221; body_text_color=&#8221;#000000&#8243; body_font_size=&#8221;16px&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;|||0px|false|false&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; title_font_size_tablet=&#8221;20px&#8221; title_font_size_phone=&#8221;20px&#8221; title_font_size_last_edited=&#8221;on|tablet&#8221; border_width_all=&#8221;0px&#8221; border_width_bottom=&#8221;1px&#8221; border_color_bottom=&#8221;rgba(0,0,0,0.24)&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>We use data to track success, so you know exactly what your investment is bringing back.<\/p>\n<p>[\/et_pb_toggle][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.8em&#8221; header_3_font=&#8221;|600|||||||&#8221; header_3_text_color=&#8221;#FFFFFF&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;||||true|true&#8221; custom_padding_tablet=&#8221;30px|30px|30px|30px|true|true&#8221; custom_padding_phone=&#8221;20px|20px|20px|20px|true|true&#8221; custom_padding_last_edited=&#8221;off|desktop&#8221; text_font_size_tablet=&#8221;15px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;off|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><em><i>I execute this with a network of powerful partners who are experts in their fields.<\/i><\/em><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; animation_style=&#8221;fade&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.22.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; header_2_font=&#8221;|600||on|||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_text_color=&#8221;#ef7d00&#8243; header_2_font_size=&#8221;46px&#8221; header_2_line_height=&#8221;1.2em&#8221; text_orientation=&#8221;center&#8221; custom_margin=&#8221;||20px||false|false&#8221; header_2_font_size_tablet=&#8221;32px&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><span class=\"blue\">The &#8220;Arranger&#8221;: <\/span>Project Management That Gets It Done<\/h2>\n<p>[\/et_pb_text][et_pb_text ul_item_indent=&#8221;30px&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;32px&#8221; ul_line_height=&#8221;32px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>My clients are the heartbeat of the SME and mechanical engineering sectors. I am the external &#8220;Arranger.&#8221; I juggle the tasks, manage the partners, and bring every project to a successful conclusion\u2014on time and within budget.<\/p>\n<p>I draw on experience from over <strong>4,000 projects.<\/strong> Whether it&#8217;s a single press release or organizing a massive trade fair appearance, I act as a sparring partner on equal footing. I don&#8217;t just write concepts; I ensure they get implemented.<\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;\/en\/about-me\/&#8221; button_text=&#8221;Find out more about me&#8221; button_alignment=&#8221;left&#8221; module_class=&#8221;btn-abs&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;14px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#ef7d00&#8243; button_border_width=&#8221;0px&#8221; button_border_radius=&#8221;100px&#8221; button_letter_spacing=&#8221;0.16em&#8221; button_font=&#8221;|600|||||||&#8221; button_use_icon=&#8221;off&#8221; position_origin_a=&#8221;bottom_center&#8221; vertical_offset=&#8221;40px&#8221; custom_padding=&#8221;11px|40px|11px|40px|true|true&#8221; custom_css_main_element=&#8221;white-space: nowrap;&#8221; global_colors_info=&#8221;{}&#8221; transform_styles__hover_enabled=&#8221;off|hover&#8221; transform_scale__hover_enabled=&#8221;off|hover&#8221; transform_translate__hover_enabled=&#8221;off|hover&#8221; transform_rotate__hover_enabled=&#8221;off|hover&#8221; transform_skew__hover_enabled=&#8221;off|hover&#8221; transform_origin__hover_enabled=&#8221;off|hover&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_tablet=&#8221;white-space: nowrap;&#8221; custom_css_main_element_phone=&#8221;white-space: nowrap;&#8221; filter_contrast__hover_enabled=&#8221;on|hover&#8221; filter_contrast__hover=&#8221;130%&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#142f52&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; header_2_font=&#8221;|600||on|||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_text_color=&#8221;#FFFFFF&#8221; header_2_font_size=&#8221;46px&#8221; header_2_line_height=&#8221;1.2em&#8221; text_orientation=&#8221;center&#8221; custom_margin=&#8221;||20px||false|false&#8221; header_2_font_size_tablet=&#8221;32px&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>For German Companies: Taking Your Brand International<\/h2>\n<p>[\/et_pb_text][et_pb_text ul_item_indent=&#8221;30px&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#FFFFFF&#8221; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;32px&#8221; ul_line_height=&#8221;32px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>If you are a German company, you face a different challenge: How do you stay consistent worldwide while adapting to local cultures?<\/p>\n<p>A successful <strong>International Marketing Management<\/strong>\u00a0strategy requires <strong>Intercultural Competence.<\/strong> With years of experience in European, Asian, and US markets, I help you internationalize your brand.<\/p>\n<ul>\n<li><b><span><\/span><\/b><strong>International Consistency: <\/strong>Ensuring your brand positioning holds up worldwide.<\/li>\n<li><b><span><\/span><\/b><strong>Local Adaptation: <\/strong>Did you know that companies in Latin America often use comics in corporate comms? I help you find the right tone for the right region.<\/li>\n<li><b><span><\/span><\/b><strong>International Employer Branding: <\/strong>Attracting talent internationally.<\/li>\n<li><b><span><\/span><\/b><strong>Product Launches: <\/strong>Coordinating marketing concepts for international rollouts.<\/li>\n<\/ul>\n<p>Did you know that companies in South and Latin American countries use comics in their corporate communications, for example? I help you develop messages that work across cultures. Clear, respectful, and in a tone that builds trust with customers, business partners, and other stakeholders.<\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;\/en\/contact\/&#8221; button_text=&#8221;Discover Your International Potential&#8221; button_alignment=&#8221;left&#8221; module_class=&#8221;btn-abs&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;14px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#ef7d00&#8243; button_border_width=&#8221;0px&#8221; button_border_radius=&#8221;100px&#8221; button_letter_spacing=&#8221;0.16em&#8221; button_font=&#8221;|600|||||||&#8221; button_use_icon=&#8221;off&#8221; position_origin_a=&#8221;bottom_center&#8221; vertical_offset=&#8221;40px&#8221; custom_padding=&#8221;11px|40px|11px|40px|true|true&#8221; custom_css_main_element=&#8221;white-space: nowrap;&#8221; global_colors_info=&#8221;{}&#8221; transform_styles__hover_enabled=&#8221;off|hover&#8221; transform_scale__hover_enabled=&#8221;off|hover&#8221; transform_translate__hover_enabled=&#8221;off|hover&#8221; transform_rotate__hover_enabled=&#8221;off|hover&#8221; transform_skew__hover_enabled=&#8221;off|hover&#8221; transform_origin__hover_enabled=&#8221;off|hover&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_tablet=&#8221;white-space: nowrap;&#8221; custom_css_main_element_phone=&#8221;white-space: nowrap;&#8221; filter_contrast__hover_enabled=&#8221;on|hover&#8221; filter_contrast__hover=&#8221;130%&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; animation_style=&#8221;fade&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; header_2_font=&#8221;|600||on|||||&#8221; header_2_text_align=&#8221;center&#8221; header_2_text_color=&#8221;#ef7d00&#8243; header_2_font_size=&#8221;46px&#8221; header_2_line_height=&#8221;1.2em&#8221; text_orientation=&#8221;center&#8221; header_2_font_size_tablet=&#8221;32px&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>References (Selected Clients)<\/h2>\n<p>[\/et_pb_text][et_pb_text ul_item_indent=&#8221;30px&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.8em&#8221; ul_font=&#8221;||||||||&#8221; ul_text_color=&#8221;#000000&#8243; ul_font_size=&#8221;18px&#8221; ul_line_height=&#8221;32px&#8221; header_3_font=&#8221;|600|||||||&#8221; header_3_text_color=&#8221;#FFFFFF&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; text_orientation=&#8221;center&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;||||true|true&#8221; custom_padding_tablet=&#8221;30px|30px|30px|30px|true|true&#8221; custom_padding_phone=&#8221;20px|20px|20px|20px|true|true&#8221; custom_padding_last_edited=&#8221;off|desktop&#8221; text_font_size_tablet=&#8221;15px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;off|desktop&#8221; text_orientation_tablet=&#8221;center&#8221; text_orientation_phone=&#8221;center&#8221; text_orientation_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]SMEs that I support or have supported with my strategy consulting, marketing consulting, and communications consulting services:[\/et_pb_text][dica_divi_carousel transition_duration=&#8221;3000&#8243; autoplay=&#8221;on&#8221; autoplay_speed=&#8221;3000&#8243; arrow_nav=&#8221;on&#8221; item_vertical_align=&#8221;center&#8221; advanced_effect=&#8221;1&#8243; arrow_nav_color=&#8221;#142f52&#8243; arrow_bg_color=&#8221;RGBA(255,255,255,0)&#8221; overlay_color_field_bgcolor=&#8221;rgba(255,255,255,0.85)&#8221; arrow_position=&#8221;middle-outside&#8221; arrow_position_tablet=&#8221;&#8221; arrow_position_phone=&#8221;bottom&#8221; arrow_position_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_css_free_form=&#8221;@media screen and (max-width: 500px){||  .dica-container .swiper-buttton-container{||    justify-content: center!important;||  }||}&#8221; global_colors_info=&#8221;{}&#8221;][dica_divi_carouselitem admin_label=&#8221;amitronics&#8221; button_url_new_window=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<img loading=\"lazy\" decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/02\/Logo_Amitronics.webp\" alt=\"amitronics logo\" width=\"700\" height=\"217\" \/>[\/dica_divi_carouselitem][dica_divi_carouselitem admin_label=&#8221;bruchmann&#8221; button_url_new_window=&#8221;1&#8243; image=&#8221;https:\/\/imreszerdahelyi.de\/wp-content\/uploads\/2025\/12\/BruchmannGruppe_Claim.webp&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/dica_divi_carouselitem][dica_divi_carouselitem admin_label=&#8221;dr fritsch&#8221; button_url_new_window=&#8221;1&#8243; image=&#8221;https:\/\/imreszerdahelyi.de\/wp-content\/uploads\/2025\/12\/DR-FRITSCH_Logo_CMYK.pdf_page-0001.webp&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/dica_divi_carouselitem][dica_divi_carouselitem admin_label=&#8221;enocean&#8221; button_url_new_window=&#8221;1&#8243; image=&#8221;https:\/\/imreszerdahelyi.de\/wp-content\/uploads\/2026\/02\/EnOcean_logo_frame_claim.webp&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/dica_divi_carouselitem][dica_divi_carouselitem admin_label=&#8221;formzueg&#8221; button_url_new_window=&#8221;1&#8243; image=&#8221;https:\/\/imreszerdahelyi.de\/wp-content\/uploads\/2025\/12\/Formzeug-1.webp&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/dica_divi_carouselitem][dica_divi_carouselitem admin_label=&#8221;frech&#8221; button_url_new_window=&#8221;1&#8243; image=&#8221;https:\/\/imreszerdahelyi.de\/wp-content\/uploads\/2025\/12\/FRECH_Group_Logo_Schwarz_oR.webp&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/dica_divi_carouselitem][dica_divi_carouselitem admin_label=&#8221;gerling&#8221; button_url_new_window=&#8221;1&#8243; image=&#8221;https:\/\/imreszerdahelyi.de\/wp-content\/uploads\/2025\/12\/Gerling_Logo_Automation.webp&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/dica_divi_carouselitem][dica_divi_carouselitem admin_label=&#8221;plastivation&#8221; button_url_new_window=&#8221;1&#8243; image=&#8221;https:\/\/imreszerdahelyi.de\/wp-content\/uploads\/2025\/12\/PlastiVation_Logo_new_fin.webp&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/dica_divi_carouselitem][dica_divi_carouselitem admin_label=&#8221;sk&#8221; button_url_new_window=&#8221;1&#8243; image=&#8221;https:\/\/imreszerdahelyi.de\/wp-content\/uploads\/2025\/12\/SK-Industriemodell-50&#215;30-2017-03-27-EW-X3.webp&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/dica_divi_carouselitem][\/dica_divi_carousel][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Testimonials&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;rgba(200,205,208,0.21)&#8221; collapsed=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_slider show_pagination=&#8221;off&#8221; module_class=&#8221;mob-bild&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;dc0a5659-a842-47c4-9cb5-c6adca7a3e2e&#8221; header_font_size=&#8221;30px&#8221; body_font=&#8221;||||||||&#8221; body_text_color=&#8221;#000000&#8243; custom_padding=&#8221;0px||80px||false|false&#8221; custom_css_free_form=&#8221;.et_pb_slide_description{||  padding-bottom: 0px!important;||}&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{%22gcid-0a41bebc-0107-48f7-8173-6190cad71074%22:%91%22button_bg_color%22%93,%22gcid-aa58ace8-f27f-4d3e-bff4-606cd9606937%22:%91%22box_shadow_color_button%22%93,%22gcid-995ea536-d942-449e-b40e-0d7d5e4aa608%22:%91%22body_text_color%22%93,%22gcid-fb7185f0-febc-426c-87a9-b6e9798849ab%22:%91%22body_ul_text_color%22%93}&#8221;][et_pb_slide image=&#8221;https:\/\/imreszerdahelyi.de\/wp-content\/uploads\/2026\/01\/Bild4.webp&#8221; use_bg_overlay=&#8221;off&#8221; use_text_overlay=&#8221;off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Oswald|700||on|||||&#8221; header_font_size=&#8221;30px&#8221; body_font=&#8221;||||||||&#8221; body_text_color=&#8221;#000000&#8243; body_line_height=&#8221;28px&#8221; border_radii_image=&#8221;on|20px|20px|20px|20px&#8221; box_shadow_style_image=&#8221;preset3&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; sticky_transition=&#8221;on&#8221;]&#8221;Imre played a key role in shaping our brand, marketing, and communications \u2014 from the foundation of our mechanical engineering start-up to its growth into a recognized SME. He crafted our corporate identity and market presence, created and executed our marketing strategy, and greatly enhanced our visibility in the plastics industry. His standout achievement was the four-year marketing campaign for our product brand INNOVA, guiding it from initial concept to its successful debut at K 2025, the world\u2019s largest plastics trade fair.&#8221;<\/p>\n<p><span class=\"et_pb_slide_title\">Dr. Daniel Ammer<\/span><br \/>\nVP R&amp;D<br \/>\nPlastiVation Machinery GmbH[\/et_pb_slide][\/et_pb_slider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Features&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;rgba(200,205,208,0.21)&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; collapsed=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;3_5,2_5&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; make_equal=&#8221;on&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; z_index=&#8221;1&#8243; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;6vw|5vw|6vw|5vw|true|true&#8221; animation_style=&#8221;fold&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; header_2_font=&#8221;|600||on|||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_text_color=&#8221;#142f52&#8243; header_2_font_size=&#8221;46px&#8221; header_2_line_height=&#8221;1.2em&#8221; text_orientation=&#8221;center&#8221; custom_margin=&#8221;||20px||false|false&#8221; header_2_text_align_tablet=&#8221;center&#8221; header_2_text_align_phone=&#8221;center&#8221; header_2_text_align_last_edited=&#8221;on|tablet&#8221; header_2_font_size_tablet=&#8221;32px&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>What\u2019s Your <span class=\"orange\">Next Move?<\/span><\/h2>\n<p>[\/et_pb_text][et_pb_text ul_item_indent=&#8221;30px&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.8em&#8221; ul_font=&#8221;||||||||&#8221; ul_text_color=&#8221;#000000&#8243; ul_font_size=&#8221;18px&#8221; ul_line_height=&#8221;32px&#8221; header_3_font=&#8221;|600|||||||&#8221; header_3_text_color=&#8221;#FFFFFF&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; custom_margin=&#8221;||20px||false|false&#8221; custom_padding=&#8221;||||true|true&#8221; custom_padding_tablet=&#8221;30px|30px|30px|30px|true|true&#8221; custom_padding_phone=&#8221;20px|20px|20px|20px|true|true&#8221; custom_padding_last_edited=&#8221;off|desktop&#8221; text_font_size_tablet=&#8221;15px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;off|desktop&#8221; text_orientation_tablet=&#8221;center&#8221; text_orientation_phone=&#8221;center&#8221; text_orientation_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]You can read more about my general approach on the <a href=\"\/en\/\">Home\u00a0<\/a>page or in the <a href=\"\/en\/marketing\/\">Marketing\u00a0<\/a>section. But if you are ready to talk specifics about your SME, let\u2019s skip the reading and start talking.<\/p>\n<p>Are you ready to strengthen your brand, increase your visibility, or align your customer communications?[\/et_pb_text][et_pb_button button_url=&#8221;\/en\/contact\/&#8221; button_text=&#8221;Contact Me Now&#8221; button_alignment=&#8221;left&#8221; module_class=&#8221;btn-abs&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;14px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#ef7d00&#8243; button_border_width=&#8221;0px&#8221; button_border_radius=&#8221;100px&#8221; button_letter_spacing=&#8221;0.16em&#8221; button_font=&#8221;|600|||||||&#8221; button_use_icon=&#8221;off&#8221; position_origin_a=&#8221;bottom_center&#8221; vertical_offset=&#8221;40px&#8221; custom_padding=&#8221;11px|40px|11px|40px|true|true&#8221; custom_css_main_element=&#8221;white-space: nowrap;&#8221; global_colors_info=&#8221;{}&#8221; transform_styles__hover_enabled=&#8221;off|hover&#8221; transform_scale__hover_enabled=&#8221;off|hover&#8221; transform_translate__hover_enabled=&#8221;off|hover&#8221; transform_rotate__hover_enabled=&#8221;off|hover&#8221; transform_skew__hover_enabled=&#8221;off|hover&#8221; transform_origin__hover_enabled=&#8221;off|hover&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_tablet=&#8221;white-space: nowrap;&#8221; custom_css_main_element_phone=&#8221;white-space: nowrap;&#8221; filter_contrast__hover_enabled=&#8221;on|hover&#8221; filter_contrast__hover=&#8221;130%&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;2_5&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_image=&#8221;https:\/\/imreszerdahelyi.de\/wp-content\/uploads\/2026\/01\/Imre4.webp&#8221; parallax=&#8221;on&#8221; custom_padding=&#8221;8vw|11%|4vw|11%|false|true&#8221; animation_style=&#8221;flip&#8221; animation_direction=&#8221;left&#8221; background_last_edited=&#8221;on|tablet&#8221; background_enable_image_tablet=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/imreszerdahelyi.de\/wp-content\/uploads\/2026\/01\/Imre4.webp&#8221; title_text=&#8221;Imre(4)&#8221; disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#f5f5f5&#8243; border_width_bottom=&#8221;1px&#8221; border_color_bottom=&#8221;#FFFFFF&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; z_index=&#8221;1&#8243; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;_initial&#8221; header_2_font=&#8221;|600||on|||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_text_color=&#8221;#142f52&#8243; header_2_font_size=&#8221;46px&#8221; header_2_line_height=&#8221;1.2em&#8221; text_orientation=&#8221;center&#8221; custom_margin=&#8221;||20px||false|false&#8221; header_2_text_align_tablet=&#8221;center&#8221; header_2_text_align_phone=&#8221;center&#8221; header_2_text_align_last_edited=&#8221;on|tablet&#8221; header_2_font_size_tablet=&#8221;32px&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>FAQ: <span class=\"orange\">SME Marketing Simplified<\/span><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; z_index=&#8221;1&#8243; custom_padding=&#8221;20px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_code _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; z_index=&#8221;1&#8243; global_colors_info=&#8221;{}&#8221;]\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1765939095495\"><h3 class=\"schema-faq-question\">How can SMEs improve Customer Acquisition?<\/h3> <p class=\"schema-faq-answer\">By stopping the \"scattergun\" approach. You need a clear marketing strategy that is consistent across traditional and digital media. Modern content marketing builds the trust that turns leads into sales.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1765939109031\"><h3 class=\"schema-faq-question\">Why bother with Repositioning a Brand?<\/h3> <p class=\"schema-faq-answer\">Because the market changes. Repositioning highlights your uniqueness and sets you apart from the competition. It signals to customers and employees that you are evolving, not stagnating.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1765939115832\"><h3 class=\"schema-faq-question\">How does Digitalization SME actually help me?<\/h3> <p class=\"schema-faq-answer\">It expands your reach. Through optimized processes and digital channels, you can reach customers you never had access to before. Plus, it makes your marketing measurable.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1765939124079\"><h3 class=\"schema-faq-question\">Can we do Brand Repositioning and Employee Retention at the same time?<\/h3> <p class=\"schema-faq-answer\">You should! Employer Branding SME is part of your brand identity. When you communicate your vision clearly, you attract customers <em>and<\/em>\u00a0employees who believe in what you are doing.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1765939131639\"><h3 class=\"schema-faq-question\">How do we go international?<\/h3> <p class=\"schema-faq-answer\">With a plan. We adapt your marketing concepts to local conditions while keeping your international brand consistent. This ensures you remain competitive worldwide without losing your German roots.<\/p> <\/div> <\/div>\n<script type=\"application\/ld+json\">{\n    \"@context\": \"https:\\\/\\\/schema.org\",\n    \"@type\": \"FAQPage\",\n    \"mainEntity\": [\n        {\n            \"@type\": \"Question\",\n            \"name\": \"How can SMEs improve Customer Acquisition?\",\n            \"acceptedAnswer\": {\n                \"@type\": \"Answer\",\n                \"text\": \"By stopping the \\\"scattergun\\\" approach. You need a clear marketing strategy that is consistent across traditional and digital media. Modern content marketing builds the trust that turns leads into sales.\"\n            }\n        },\n        {\n            \"@type\": \"Question\",\n            \"name\": \"Why bother with Repositioning a Brand?\",\n            \"acceptedAnswer\": {\n                \"@type\": \"Answer\",\n                \"text\": \"Because the market changes. 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Keep Your [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":451,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-735","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Customer Acquisition &amp; Brand Development for SMEs | Strategy Consulting<\/title>\n<meta name=\"description\" content=\"For SMEs with vision: Strategy Consulting SME for customer acquisition, brand strengthening, and digitalization. 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