{"id":792,"date":"2025-11-24T09:49:25","date_gmt":"2025-11-24T09:49:25","guid":{"rendered":"https:\/\/imreszerdahelyi.de\/marketing\/branding\/"},"modified":"2026-02-19T06:48:16","modified_gmt":"2026-02-19T06:48:16","slug":"branding","status":"publish","type":"page","link":"https:\/\/imreszerdahelyi.de\/en\/marketing\/branding\/","title":{"rendered":"Branding"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Header” _builder_version=”4.27.4″ _module_preset=”default” use_background_color_gradient=”on” background_color_gradient_stops=”rgba(0,0,0,0.4) 0%|rgba(0,0,0,0.4) 100%” background_color_gradient_overlays_image=”on” background_image=”https:\/\/imreszerdahelyi.de\/wp-content\/uploads\/2026\/01\/branding-header-img.webp” parallax=”on” custom_margin=”0px||||false|false” custom_padding=”10vw||0px||false|false” bottom_divider_style=”curve2″ bottom_divider_color=”#FFFFFF” collapsed=”off” global_colors_info=”{}”][et_pb_row column_structure=”3_5,2_5″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”3_5″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”0vw||12vw||false|false” custom_padding_tablet=”15vw||0vw||false|false” custom_padding_phone=”20vw||0vw||false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”_initial” text_font=”|600|||||||” header_font=”|600||on|||||” header_text_align=”left” header_text_color=”#FFFFFF” header_font_size=”55px” header_line_height=”65px” custom_margin=”||10px||false|false” header_font_size_tablet=”30px” header_font_size_phone=”24px” header_font_size_last_edited=”on|phone” header_line_height_tablet=”40px” header_line_height_phone=”32px” header_line_height_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

Branding That Means Business.<\/h1>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”17vw||3vw||false|false” custom_padding_tablet=”15vw||0vw||false|false” custom_padding_phone=”5vw||0vw||false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Services” module_id=”intro” _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”||||false|false” collapsed=”on” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”||10px||false|false” animation_style=”fade” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.22.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”_initial” header_2_font=”|600||on|||||” header_2_text_align=”left” header_2_text_color=”#ef7d00″ header_2_font_size=”46px” header_2_line_height=”1.2em” text_orientation=”center” header_2_font_size_tablet=”32px” header_2_font_size_phone=”20px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

The Blueprint <\/span>for Your Brand Strategy<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”20px||||false|false” animation_style=”fade” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.22.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”_initial” text_font=”||||||||” text_text_color=”#000000″ text_font_size=”18px” text_line_height=”1.8em” header_3_font=”|600|||||||” header_3_text_color=”#FFFFFF” background_color=”RGBA(255,255,255,0)” custom_margin=”||||false|false” custom_padding=”||||true|true” custom_padding_tablet=”30px|30px|30px|30px|true|true” custom_padding_phone=”20px|20px|20px|20px|true|true” custom_padding_last_edited=”off|desktop” text_font_size_tablet=”15px” text_font_size_phone=”14px” text_font_size_last_edited=”off|desktop” global_colors_info=”{}”]<\/p>\n

Your brand is more than just a logo; it\u2019s the foundation of your entire business. It sets you apart from the competition, builds trust, and turns casual buyers into loyal advocates.<\/p>\n

But great brands don’t happen by accident. Whether you are a startup, an SME, or an international player, you need a strategy. I help you create authentic corporate branding that works from the inside out. We will strengthen your image with purpose branding and employer branding that doesn’t just look good on paper\u2014it turns your employees into your best brand ambassadors.<\/p>\n

[\/et_pb_text][et_pb_button button_url=”\/en\/contact\/” button_text=”Let\u2019s Analyze Your Brand” button_alignment=”left” module_class=”btn-abs” _builder_version=”4.27.4″ _module_preset=”_initial” custom_button=”on” button_text_size=”14px” button_text_color=”#FFFFFF” button_bg_color=”#ef7d00″ button_border_width=”0px” button_border_radius=”100px” button_letter_spacing=”0.16em” button_font=”|600|||||||” button_use_icon=”off” position_origin_a=”bottom_center” vertical_offset=”40px” custom_padding=”11px|40px|11px|40px|true|true” custom_css_main_element=”white-space: nowrap;” global_colors_info=”{}” transform_styles__hover_enabled=”off|hover” transform_scale__hover_enabled=”off|hover” transform_translate__hover_enabled=”off|hover” transform_rotate__hover_enabled=”off|hover” transform_skew__hover_enabled=”off|hover” transform_origin__hover_enabled=”off|hover” custom_css_main_element_last_edited=”on|phone” custom_css_main_element_tablet=”white-space: nowrap;” custom_css_main_element_phone=”white-space: nowrap;” filter_contrast__hover_enabled=”on|hover” filter_contrast__hover=”130%”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Services” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#f5f5f5″ custom_padding=”||8vw||false|false” bottom_divider_style=”curve2″ bottom_divider_color=”#142f52″ hover_enabled=”0″ collapsed=”on” global_colors_info=”{}” sticky_enabled=”0″][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”||10px||false|false” animation_style=”fade” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.22.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”_initial” header_2_font=”|600||on|||||” header_2_text_align=”left” header_2_text_color=”#ef7d00″ header_2_font_size=”46px” header_2_line_height=”1.2em” text_orientation=”center” header_2_font_size_tablet=”32px” header_2_font_size_phone=”20px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Why You Can\u2019t <\/span>Afford a Weak Brand<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”20px||||false|false” animation_style=”fade” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.22.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”_initial” text_font=”||||||||” text_text_color=”#000000″ text_font_size=”18px” text_line_height=”1.8em” header_3_font=”|600|||||||” header_3_text_color=”#FFFFFF” background_color=”RGBA(255,255,255,0)” custom_margin=”||||false|false” custom_padding=”||||true|true” custom_padding_tablet=”30px|30px|30px|30px|true|true” custom_padding_phone=”20px|20px|20px|20px|true|true” custom_padding_last_edited=”off|desktop” text_font_size_tablet=”15px” text_font_size_phone=”14px” text_font_size_last_edited=”off|desktop” global_colors_info=”{}”]<\/p>\n

In a crowded market, clarity wins. Strong values, a distinct design, and a clear value proposition make your brand relevant and trustworthy.<\/p>\n

This is where my Brand Consulting comes in. I don’t just hand you a style guide; I help you build a sustainable foundation that drives growth. Whether you need to retain top talent or differentiate yourself in a saturated market, I support you in building a brand that lasts.<\/p>\n

(Note: I also support sole traders and leaders in building their Personal Branding\u2014more on that below.)<\/i><\/em><\/p>\n

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A Strategy That Makes You Crystal Clear<\/h2>\n

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Corporate brands work best when they are authentic, not manufactured. My approach combines strategic brand development with actionable marketing concepts to anchor your brand firmly within your company.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.22.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_toggle title=”Building Identity from the Inside Out” open_toggle_text_color=”#FFFFFF” open_toggle_background_color=”RGBA(255,255,255,0)” closed_toggle_background_color=”RGBA(255,255,255,0)” toggle_icon=”3||divi||400″ use_icon_font_size=”on” icon_font_size=”25px” open_toggle_icon=”2||divi||400″ open_use_icon_font_size=”on” open_icon_font_size=”25px” _builder_version=”4.27.4″ _module_preset=”default” title_text_color=”#FFFFFF” title_level=”h3″ title_font=”|||on|||||” title_line_height=”30px” body_font=”|300|||||||” body_text_color=”#FFFFFF” body_font_size=”16px” custom_margin=”||16px||false|false” custom_padding=”|||0px|false|false” animation_style=”slide” animation_direction=”left” title_font_size_tablet=”20px” title_font_size_phone=”20px” title_font_size_last_edited=”on|tablet” border_width_all=”0px” border_width_bottom=”1px” global_colors_info=”{}”]<\/p>\n

We start with the core: Who are you? Together, we define exactly what your brand stands for. We clarify your values and your value proposition to ensure you make a convincing impression on the market. This forms the bedrock for a corporate design that feels authentic and leaves a lasting mark.<\/p>\n

[\/et_pb_toggle][et_pb_toggle title=”Positioning Your Brand in the Marketplace” open_toggle_text_color=”#FFFFFF” open_toggle_background_color=”RGBA(255,255,255,0)” closed_toggle_background_color=”RGBA(255,255,255,0)” toggle_icon=”3||divi||400″ use_icon_font_size=”on” icon_font_size=”25px” open_toggle_icon=”2||divi||400″ open_use_icon_font_size=”on” open_icon_font_size=”25px” _builder_version=”4.27.4″ _module_preset=”default” title_text_color=”#FFFFFF” title_level=”h3″ title_font=”|||on|||||” title_line_height=”30px” body_font=”|300|||||||” body_text_color=”#FFFFFF” body_font_size=”16px” custom_margin=”||16px||false|false” custom_padding=”|||0px|false|false” animation_style=”slide” animation_direction=”left” animation_duration=”1100ms” title_font_size_tablet=”20px” title_font_size_phone=”20px” title_font_size_last_edited=”on|tablet” border_width_all=”0px” border_width_bottom=”1px” global_colors_info=”{}”]<\/p>\n

Once we know who<\/i><\/em>\u00a0you are, we decide how<\/i><\/em>\u00a0you show up. I work with you to develop a brand strategy\u00a0<\/strong>for both your internal and external image. We define your tone of voice and visual language, ensuring that every tool, document, and process reflects your new identity.<\/p>\n

[\/et_pb_toggle][et_pb_toggle title=”One Brand, One Consistent Message” open_toggle_text_color=”#FFFFFF” open_toggle_background_color=”RGBA(255,255,255,0)” closed_toggle_background_color=”RGBA(255,255,255,0)” toggle_icon=”3||divi||400″ use_icon_font_size=”on” icon_font_size=”25px” open_toggle_icon=”2||divi||400″ open_use_icon_font_size=”on” open_icon_font_size=”25px” _builder_version=”4.27.4″ _module_preset=”default” title_text_color=”#FFFFFF” title_level=”h3″ title_font=”|||on|||||” title_line_height=”30px” body_font=”|300|||||||” body_text_color=”#FFFFFF” body_font_size=”16px” custom_margin=”||||false|false” custom_padding=”|||0px|false|false” animation_style=”slide” animation_direction=”left” animation_duration=”1200ms” title_font_size_tablet=”20px” title_font_size_phone=”20px” title_font_size_last_edited=”on|tablet” border_width_all=”0px” border_width_bottom=”1px” global_colors_info=”{}”]<\/p>\n

Confusion is the enemy of conversion. Based on your strategy, I develop a marketing concept that makes your communication consistent. From traditional print to digital and social media, we ensure your message is clear, your design is concise, and your brand comes to life for everyone who interacts with it.<\/p>\n

[\/et_pb_toggle][et_pb_button button_url=”\/en\/contact\/” button_text=”Book a Free Initial Consultation” button_alignment=”left” module_class=”btn-abs” _builder_version=”4.27.4″ _module_preset=”_initial” custom_button=”on” button_text_size=”14px” button_text_color=”#FFFFFF” button_bg_color=”#ef7d00″ button_border_width=”0px” button_border_radius=”100px” button_letter_spacing=”0.16em” button_font=”|600|||||||” button_use_icon=”off” position_origin_a=”bottom_center” vertical_offset=”40px” custom_padding=”11px|40px|11px|40px|true|true” custom_css_main_element=”white-space: nowrap;” global_colors_info=”{}” transform_styles__hover_enabled=”off|hover” transform_scale__hover_enabled=”off|hover” transform_translate__hover_enabled=”off|hover” transform_rotate__hover_enabled=”off|hover” transform_skew__hover_enabled=”off|hover” transform_origin__hover_enabled=”off|hover” custom_css_main_element_last_edited=”on|phone” custom_css_main_element_tablet=”white-space: nowrap;” custom_css_main_element_phone=”white-space: nowrap;” filter_contrast__hover_enabled=”on|hover” filter_contrast__hover=”130%”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”4vw||6vw||false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||30px||false|false” animation_style=”fade” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.22.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”_initial” header_2_font=”|600||on|||||” header_2_text_color=”#ef7d00″ header_2_font_size=”46px” header_2_line_height=”1.2em” text_orientation=”center” header_2_font_size_tablet=”32px” header_2_font_size_phone=”20px” header_2_font_size_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n

Your Brand<\/span> is Your Best Management Tool<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”_initial” text_font=”||||||||” text_text_color=”#000000″ text_font_size=”18px” text_line_height=”1.8em” header_3_font=”|600|||||||” header_3_text_color=”#FFFFFF” background_color=”RGBA(255,255,255,0)” text_orientation=”center” custom_padding=”||||true|true” custom_padding_tablet=”30px|30px|30px|30px|true|true” custom_padding_phone=”20px|20px|20px|20px|true|true” custom_padding_last_edited=”off|desktop” text_font_size_tablet=”15px” text_font_size_phone=”14px” text_font_size_last_edited=”off|desktop” global_colors_info=”{}”]<\/p>\n

Strong corporate branding isn’t just for customers; it provides orientation for your entire team. It guides decisions, shapes behavior, and strengthens your reputation. Here is how we break it down:<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”0px||||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”20px|20px|20px|20px|true|true” animation_style=”fold” border_width_all=”4px” border_color_all=”rgba(0,0,0,0.34)” border_style_all=”double” global_colors_info=”{}” transform_styles__hover_enabled=”on|hover” transform_scale__hover_enabled=”on|hover” transform_translate__hover_enabled=”on|desktop” transform_rotate__hover_enabled=”on|desktop” transform_skew__hover_enabled=”on|desktop” transform_origin__hover_enabled=”on|desktop” transform_scale__hover=”105%|105%” custom_css_main_element__hover_enabled=”on|hover” custom_css_main_element__hover=”transition: ease 0.5s;” border_color_all__hover_enabled=”on|hover” border_color_all__hover=”#ef7d00″][et_pb_blurb title=”Internal Branding” icon_placement=”left” image_icon_width=”30px” content_max_width=”100%” icon_placement_tablet=”left” icon_placement_phone=”top” icon_placement_last_edited=”on|phone” image_icon_width_tablet=”” image_icon_width_phone=”50px” image_icon_width_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” header_level=”h3″ header_font=”|600||on|||||” header_text_align=”left” header_text_color=”#142f52″ header_line_height=”30px” body_text_align=”left” body_text_color=”#000000″ body_font_size=”16px” hover_enabled=”0″ header_text_align_phone=”center” header_text_align_last_edited=”off|desktop” header_font_size_tablet=”20px” header_font_size_phone=”20px” header_font_size_last_edited=”on|tablet” body_text_align_phone=”center” body_text_align_last_edited=”off|desktop” global_colors_info=”{}” title_text=”icon-statistics” image=”https:\/\/imreszerdahelyi.de\/wp-content\/uploads\/2026\/02\/icon-statistics.webp” image_icon_custom_margin=”5px||||false|false” sticky_enabled=”0″]<\/p>\n

We strengthen employee loyalty. When your team understands the brand values, their behavior and decisions align with your culture naturally.<\/p>\n

[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”20px|20px|20px|20px|true|true” animation_style=”fold” border_width_all=”4px” border_color_all=”rgba(0,0,0,0.34)” border_style_all=”double” global_colors_info=”{}” transform_styles__hover_enabled=”on|hover” transform_scale__hover_enabled=”on|hover” transform_translate__hover_enabled=”on|desktop” transform_rotate__hover_enabled=”on|desktop” transform_skew__hover_enabled=”on|desktop” transform_origin__hover_enabled=”on|desktop” transform_scale__hover=”105%|105%” custom_css_main_element__hover_enabled=”on|hover” custom_css_main_element__hover=”transition: ease 0.5s;” border_color_all__hover_enabled=”on|hover” border_color_all__hover=”#ef7d00″][et_pb_blurb title=”Purpose Branding ” icon_placement=”left” image_icon_width=”30px” content_max_width=”100%” icon_placement_tablet=”left” icon_placement_phone=”top” icon_placement_last_edited=”on|phone” image_icon_width_tablet=”” image_icon_width_phone=”50px” image_icon_width_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” header_level=”h3″ header_font=”|600||on|||||” header_text_align=”left” header_text_color=”#142f52″ header_line_height=”30px” body_text_align=”left” body_text_color=”#000000″ body_font_size=”16px” hover_enabled=”0″ header_text_align_phone=”center” header_text_align_last_edited=”off|desktop” header_font_size_tablet=”20px” header_font_size_phone=”20px” header_font_size_last_edited=”on|tablet” body_text_align_phone=”center” body_text_align_last_edited=”off|desktop” global_colors_info=”{}” title_text=”icon-statistics” image=”https:\/\/imreszerdahelyi.de\/wp-content\/uploads\/2026\/02\/icon-statistics.webp” image_icon_custom_margin=”5px||||false|false” sticky_enabled=”0″]<\/p>\n

We make your “Why” visible. A clear purpose provides orientation and builds trust because stakeholders understand the bigger picture.<\/p>\n

[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”0px||||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”20px|20px|20px|20px|true|true” animation_style=”fold” border_width_all=”4px” border_color_all=”rgba(0,0,0,0.34)” border_style_all=”double” global_colors_info=”{}” transform_styles__hover_enabled=”on|hover” transform_scale__hover_enabled=”on|hover” transform_translate__hover_enabled=”on|desktop” transform_rotate__hover_enabled=”on|desktop” transform_skew__hover_enabled=”on|desktop” transform_origin__hover_enabled=”on|desktop” transform_scale__hover=”105%|105%” custom_css_main_element__hover_enabled=”on|hover” custom_css_main_element__hover=”transition: ease 0.5s;” border_color_all__hover_enabled=”on|hover” border_color_all__hover=”#ef7d00″][et_pb_blurb title=”Product Branding” icon_placement=”left” image_icon_width=”30px” content_max_width=”100%” icon_placement_tablet=”left” icon_placement_phone=”top” icon_placement_last_edited=”on|phone” image_icon_width_tablet=”” image_icon_width_phone=”50px” image_icon_width_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” header_level=”h3″ header_font=”|600||on|||||” header_text_align=”left” header_text_color=”#142f52″ header_line_height=”30px” body_text_align=”left” body_text_color=”#000000″ body_font_size=”16px” hover_enabled=”0″ header_text_align_phone=”center” header_text_align_last_edited=”off|desktop” header_font_size_tablet=”20px” header_font_size_phone=”20px” header_font_size_last_edited=”on|tablet” body_text_align_phone=”center” body_text_align_last_edited=”off|desktop” global_colors_info=”{}” title_text=”icon-statistics” image=”https:\/\/imreszerdahelyi.de\/wp-content\/uploads\/2026\/02\/icon-statistics.webp” image_icon_custom_margin=”5px||||false|false” sticky_enabled=”0″]<\/p>\n

We position your products with clear benefits. This sets them apart from the competition and encourages repeat purchases.<\/p>\n

[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”20px|20px|20px|20px|true|true” animation_style=”fold” border_width_all=”4px” border_color_all=”rgba(0,0,0,0.34)” border_style_all=”double” global_colors_info=”{}” transform_styles__hover_enabled=”on|hover” transform_scale__hover_enabled=”on|hover” transform_translate__hover_enabled=”on|desktop” transform_rotate__hover_enabled=”on|desktop” transform_skew__hover_enabled=”on|desktop” transform_origin__hover_enabled=”on|desktop” transform_scale__hover=”105%|105%” custom_css_main_element__hover_enabled=”on|hover” custom_css_main_element__hover=”transition: ease 0.5s;” border_color_all__hover_enabled=”on|hover” border_color_all__hover=”#ef7d00″][et_pb_blurb title=”Employer Branding” icon_placement=”left” image_icon_width=”30px” content_max_width=”100%” icon_placement_tablet=”left” icon_placement_phone=”top” icon_placement_last_edited=”on|phone” image_icon_width_tablet=”” image_icon_width_phone=”50px” image_icon_width_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” header_level=”h3″ header_font=”|600||on|||||” header_text_align=”left” header_text_color=”#142f52″ header_line_height=”30px” body_text_align=”left” body_text_color=”#000000″ body_font_size=”16px” hover_enabled=”0″ header_text_align_phone=”center” header_text_align_last_edited=”off|desktop” header_font_size_tablet=”20px” header_font_size_phone=”20px” header_font_size_last_edited=”on|tablet” body_text_align_phone=”center” body_text_align_last_edited=”off|desktop” global_colors_info=”{}” title_text=”icon-statistics” image=”https:\/\/imreszerdahelyi.de\/wp-content\/uploads\/2026\/02\/icon-statistics.webp” image_icon_custom_margin=”5px||||false|false” sticky_enabled=”0″]<\/p>\n

We make you a magnet for talent. A compelling employer brand retains your best people and attracts the skilled workers you need to grow.<\/p>\n

[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”0px||||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”_initial” text_font=”||||||||” text_text_color=”#000000″ text_font_size=”18px” text_line_height=”1.8em” header_3_font=”|600|||||||” header_3_text_color=”#FFFFFF” background_color=”RGBA(255,255,255,0)” text_orientation=”center” custom_padding=”||||true|true” custom_padding_tablet=”30px|30px|30px|30px|true|true” custom_padding_phone=”20px|20px|20px|20px|true|true” custom_padding_last_edited=”off|desktop” text_font_size_tablet=”15px” text_font_size_phone=”14px” text_font_size_last_edited=”off|desktop” global_colors_info=”{}”]I bring years of international experience in brand building, multi-brand relaunches, and strategic development to the table. Let’s put that experience to work for you.[\/et_pb_text][et_pb_button button_url=”\/en\/contact\/” button_text=”Get Brand Support” button_alignment=”center” module_class=”btn-abs” _builder_version=”4.27.4″ _module_preset=”_initial” custom_button=”on” button_text_size=”14px” button_text_color=”#FFFFFF” button_bg_color=”#ef7d00″ button_border_width=”0px” button_border_radius=”100px” button_letter_spacing=”0.16em” button_font=”|600|||||||” button_use_icon=”off” position_origin_a=”bottom_center” vertical_offset=”40px” custom_padding=”11px|40px|11px|40px|true|true” custom_css_main_element=”white-space: nowrap;” global_colors_info=”{}” transform_styles__hover_enabled=”off|hover” transform_scale__hover_enabled=”off|hover” transform_translate__hover_enabled=”off|hover” transform_rotate__hover_enabled=”off|hover” transform_skew__hover_enabled=”off|hover” transform_origin__hover_enabled=”off|hover” custom_css_main_element_last_edited=”on|phone” custom_css_main_element_tablet=”white-space: nowrap;” custom_css_main_element_phone=”white-space: nowrap;” filter_contrast__hover_enabled=”on|hover” filter_contrast__hover=”130%”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”rgba(200,205,208,0.21)” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||30px||false|false” animation_style=”fade” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.22.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”_initial” header_2_font=”|600||on|||||” header_2_text_align=”left” header_2_text_color=”#ef7d00″ header_2_font_size=”46px” header_2_line_height=”1.2em” text_orientation=”center” header_2_font_size_tablet=”32px” header_2_font_size_phone=”20px” header_2_font_size_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n

Show Your Face with Personal Branding<\/span><\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”_initial” text_font=”||||||||” text_text_color=”#000000″ text_font_size=”18px” text_line_height=”1.8em” header_3_font=”|600|||||||” header_3_text_color=”#FFFFFF” background_color=”RGBA(255,255,255,0)” custom_margin=”||10px||false|false” custom_padding=”||||true|true” custom_padding_tablet=”30px|30px|30px|30px|true|true” custom_padding_phone=”20px|20px|20px|20px|true|true” custom_padding_last_edited=”off|desktop” text_font_size_tablet=”15px” text_font_size_phone=”14px” text_font_size_last_edited=”off|desktop” global_colors_info=”{}”]People buy from people. Board members, executives, professionals, entrepreneurs, and freelancers have a massive opportunity to stand out as the face of their company or the voice of their industry.[\/et_pb_text][et_pb_toggle title=”Sharpening Your Profile” open_toggle_text_color=”#000000″ open_toggle_background_color=”RGBA(255,255,255,0)” closed_toggle_background_color=”RGBA(255,255,255,0)” toggle_icon=”3||divi||400″ use_icon_font_size=”on” icon_font_size=”25px” open_toggle_icon=”2||divi||400″ open_use_icon_font_size=”on” open_icon_font_size=”25px” _builder_version=”4.27.4″ _module_preset=”default” title_text_color=”#000000″ title_level=”h3″ title_font=”|||on|||||” title_line_height=”30px” body_font=”|300|||||||” body_text_color=”#000000″ body_font_size=”16px” custom_margin=”||16px||false|false” custom_padding=”|||0px|false|false” animation_style=”slide” animation_direction=”left” title_font_size_tablet=”20px” title_font_size_phone=”20px” title_font_size_last_edited=”on|tablet” border_width_all=”0px” border_width_bottom=”1px” border_color_bottom=”rgba(0,0,0,0.24)” global_colors_info=”{}”]<\/p>\n

You are an expert\u2014let’s make sure you look like one. I support you in building Personal Branding that is clear, authentic, and credible. We align your public persona with your business goals to ensure you leave the right impression on partners and customers.<\/p>\n

[\/et_pb_toggle][et_pb_toggle title=”Content That Builds Authority” open_toggle_text_color=”#000000″ open_toggle_background_color=”RGBA(255,255,255,0)” closed_toggle_background_color=”RGBA(255,255,255,0)” toggle_icon=”3||divi||400″ use_icon_font_size=”on” icon_font_size=”25px” open_toggle_icon=”2||divi||400″ open_use_icon_font_size=”on” open_icon_font_size=”25px” _builder_version=”4.27.4″ _module_preset=”default” title_text_color=”#000000″ title_level=”h3″ title_font=”|||on|||||” title_line_height=”30px” body_font=”|300|||||||” body_text_color=”#000000″ body_font_size=”16px” custom_margin=”||16px||false|false” custom_padding=”|||0px|false|false” animation_style=”slide” animation_direction=”left” title_font_size_tablet=”20px” title_font_size_phone=”20px” title_font_size_last_edited=”on|tablet” border_width_all=”0px” border_width_bottom=”1px” border_color_bottom=”rgba(0,0,0,0.24)” global_colors_info=”{}”]Visibility isn’t just about being seen; it’s about being heard. I help you design formats and write messages that showcase your expertise\u2014whether in trade media or on LinkedIn. I also help companies turn their employees into “brand ambassadors” who amplify the company message.<\/p>\n

(Check out my Personal Branding training courses in the \u201cTraining<\/a>\u201d section.)<\/i><\/em>[\/et_pb_toggle][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Testimonials” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#FFFFFF” collapsed=”on” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.22.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_slider show_pagination=”off” module_class=”mob-bild” _builder_version=”4.27.4″ _module_preset=”dc0a5659-a842-47c4-9cb5-c6adca7a3e2e” header_font_size=”30px” body_font=”||||||||” body_text_color=”#000000″ custom_padding=”0px||80px||false|false” custom_css_free_form=”.et_pb_slide_description{|| padding-bottom: 0px!important;||}” locked=”off” global_colors_info=”{%22gcid-0a41bebc-0107-48f7-8173-6190cad71074%22:%91%22button_bg_color%22%93,%22gcid-aa58ace8-f27f-4d3e-bff4-606cd9606937%22:%91%22box_shadow_color_button%22%93,%22gcid-995ea536-d942-449e-b40e-0d7d5e4aa608%22:%91%22body_text_color%22%93,%22gcid-fb7185f0-febc-426c-87a9-b6e9798849ab%22:%91%22body_ul_text_color%22%93}”][et_pb_slide image=”https:\/\/imreszerdahelyi.de\/wp-content\/uploads\/2025\/12\/bruchmann-profile.webp” use_bg_overlay=”off” use_text_overlay=”off” _builder_version=”4.27.4″ _module_preset=”default” header_font=”Oswald|700||on|||||” header_font_size=”30px” body_font=”||||||||” body_text_color=”#000000″ body_line_height=”28px” border_radii_image=”on|50%|50%|50%|50%” box_shadow_style_image=”preset3″ locked=”off” global_colors_info=”{}” sticky_transition=”on”]\u201cThrough a strategically crafted rebranding \u2014 spanning values, logo, colors, and value proposition \u2014 we have built a cohesive and impactful brand image for the Bruchmann Group, guided by Imre’s insightful and persuasive advice. This outstanding cornerstone of our multi-brand strategy has energized employees, impressed customers, and strengthened ties with business partners.\u201d<\/p>\n

Klaus Bruchmann<\/span>
\nManaging Director
\nKlaus Bruchmann GmbH[\/et_pb_slide][\/et_pb_slider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Features” _builder_version=”4.27.4″ _module_preset=”default” background_enable_color=”off” use_background_color_gradient=”on” background_color_gradient_direction=”125deg” background_color_gradient_stops=”rgba(255,255,255,0.5) 50%|rgba(255,255,255,0) 70%” background_color_gradient_overlays_image=”on” background_image=”https:\/\/imreszerdahelyi.de\/wp-content\/uploads\/2026\/01\/imrezerdahelyi-branding-cta.webp” parallax=”on” custom_padding=”6vw||6vw||true|false” collapsed=”on” global_colors_info=”{}”][et_pb_row column_structure=”2_3,1_3″ _builder_version=”4.27.4″ _module_preset=”default” width=”100%” max_width=”100%” custom_padding=”0px|5vw|0px|5vw|true|true” animation_style=”fade” global_colors_info=”{}”][et_pb_column type=”2_3″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”||||true|true” animation_style=”fold” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”_initial” header_2_font=”|600||on|||||” header_2_text_align=”left” header_2_text_color=”#142f52″ header_2_font_size=”46px” header_2_line_height=”1.2em” text_orientation=”center” custom_margin=”||20px||false|false” header_2_text_align_tablet=”center” header_2_text_align_phone=”center” header_2_text_align_last_edited=”on|tablet” header_2_font_size_tablet=”32px” header_2_font_size_phone=”20px” header_2_font_size_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

Ready to Build a Brand That Convinces?<\/span><\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”_initial” text_font=”||||||||” text_text_color=”#000000″ text_font_size=”18px” text_line_height=”1.8em” header_3_font=”|600|||||||” header_3_text_color=”#FFFFFF” background_color=”RGBA(255,255,255,0)” custom_margin=”||20px||false|false” custom_padding=”||||true|true” custom_padding_tablet=”30px|30px|30px|30px|true|true” custom_padding_phone=”20px|20px|20px|20px|true|true” custom_padding_last_edited=”off|desktop” text_font_size_tablet=”15px” text_font_size_phone=”14px” text_font_size_last_edited=”off|desktop” text_orientation_tablet=”center” text_orientation_phone=”center” text_orientation_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

Do you want to develop a brand strategy that actually works? I don’t believe in fluff. I accompany you from analysis to implementation with a structured, partnership-based approach.<\/p>\n

[\/et_pb_text][et_pb_button button_url=”\/en\/contact\/” button_text=”Request a Free Initial Consultation” button_alignment=”left” module_class=”btn-abs” _builder_version=”4.27.4″ _module_preset=”_initial” custom_button=”on” button_text_size=”14px” button_text_color=”#FFFFFF” button_bg_color=”#ef7d00″ button_border_width=”0px” button_border_radius=”100px” button_letter_spacing=”0.16em” button_font=”|600|||||||” button_use_icon=”off” position_origin_a=”bottom_center” vertical_offset=”40px” custom_padding=”11px|40px|11px|40px|true|true” custom_css_main_element=”white-space: nowrap;” global_colors_info=”{}” transform_styles__hover_enabled=”off|hover” transform_scale__hover_enabled=”off|hover” transform_translate__hover_enabled=”off|hover” transform_rotate__hover_enabled=”off|hover” transform_skew__hover_enabled=”off|hover” transform_origin__hover_enabled=”off|hover” custom_css_main_element_last_edited=”on|phone” custom_css_main_element_tablet=”white-space: nowrap;” custom_css_main_element_phone=”white-space: nowrap;” filter_contrast__hover_enabled=”on|hover” filter_contrast__hover=”130%”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”6vw|5vw|6vw|5vw|true|true” animation_style=”fold” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#f5f5f5″ border_width_bottom=”1px” border_color_bottom=”#FFFFFF” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”_initial” header_2_font=”|600||on|||||” header_2_text_align=”left” header_2_text_color=”#142f52″ header_2_font_size=”46px” header_2_line_height=”1.2em” text_orientation=”center” custom_margin=”||20px||false|false” header_2_text_align_tablet=”center” header_2_text_align_phone=”center” header_2_text_align_last_edited=”on|tablet” header_2_font_size_tablet=”32px” header_2_font_size_phone=”20px” header_2_font_size_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

FAQ: Branding Simplified<\/span><\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”20px||||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_code _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]\n

What creates a professional brand strategy?<\/h3>

It\u2019s about alignment. A great strategy combines your values, positioning, and tone into a clear identity. It\u2019s the roadmap that ensures your presence inspires trust rather than confusion.<\/p> <\/div>

What is the difference between Corporate and Personal Branding?<\/h3>

Corporate branding is about the company\u2014its values, purpose, and culture. Personal branding is about you<\/em>\u2014positioning leaders and experts as authentic authorities. The best companies use both strategies together.<\/p> <\/div>

How long does branding take?<\/h3>

It depends on how deep we go. We can often get initial results in a few weeks, but complete brand development is a process that starts from the inside out. We move at a pace that ensures quality.<\/p> <\/div>

Why is \"Purpose Branding\" such a buzzword?<\/h3>

Because it matters. A clear purpose gives your team and customers a reason to care. It creates orientation and increases credibility in a cynical market.<\/p> <\/div>

Can we do branding with a small team?<\/h3>

Absolutely. I design brand processes that fit your<\/em>\u00a0resources, not a Fortune 500 budget. We focus on measures that have a long-term impact without burning out your team.<\/p> <\/div> <\/div>\n